05.22

IBA

Golden Rules

Services

Multi-channel Campaigns

Guidance & Strategy

Creative Concepts

Content Production

IBA (Ion Beam Applications S.A.) is the world leader in particle accelerator technology. The company is the leading supplier of equipment and services in the field of proton therapy, considered to be the most advanced form of radiation therapy available today. IBA is also a leading player in the fields of industrial sterilization, radiopharmaceuticals and dosimetry.

Following internal strategy methods, we have learned about their primary motivations and how to enhance knowledge and understanding about this particular field of technology. As their strategic partner, we suggested developing and positioning a unique graphic identity for this market that placed the human aspect at the centre of their communications.therapy, considered to be the most advanced form of radiation therapy available today. IBA is also a leading player in the fields of industrial sterilization, radiopharmaceuticals and dosimetry.

Credits

Client
IBA

Contacts
Daniel Ernult

Creative Director
Damien Wlackiers

Creatives
Margaux Goethals

Account
Luc de Tillesse

Strategy
Damien Walckiers

Project campaign manager
Ingrid Bedoyan

Head of Production
Dora Mariage

Graphic Design
Margaux Goethals